For teams running customer research within an organisation
Managing multiple clients? See our agency pricing
Perfect for validating ideas and running focused research projects. Get the insights you need to move forward with clarity.
15,000 credits
Up to 50 interviews/month
Basic analytics dashboard
Ideal for running continuous discovery and building a deeper understanding of your customers over time.
40,000 credits
Up to 150 interviews/month
Advanced analytics & reports
Priority support
For organisations embedding customer research into every decision. Full flexibility with dedicated support and custom integrations.
100,000 credits
Unlimited interviews
Custom analytics & integrations
Dedicated account manager
Custom AI training
SLA guarantee
Need more credits? Top-ups are available anytime from your dashboard.
Need a custom plan or have specific requirements? Get in touch
Once your credits are used up, you won't be able to conduct new interviews or run analyses until you either upgrade your plan or purchase a credit top-up. Your existing data and insights remain fully accessible.
Yes, you can change your plan at any time. When upgrading, you'll get immediate access to additional credits. When downgrading, the change takes effect at your next billing cycle.
Credits reset each billing cycle and don't roll over to the next month. We recommend choosing a plan that matches your expected usage, and you can always top up if needed.
Credits are used for various actions including conducting interviews, recruiting participants, and generating analysis reports. The exact credit cost varies by action — you can see a full breakdown in your dashboard.